6 Mighty Social Media Tools to Accelerate Your Facebook Contests


Can you keep up with the rapid changes in social media marketing? Do you think that a year feels like a century? The competition is fierce out there and it getting harder and harder to provide more value to your customer. I have been working intensively in social media for the past four years, and


How to Design a Tempting Facebook Contest in the World of Distraction?


Have you tried a contest before, but it didn’t meet your expectations? What was the problem? The design? The copy? Or the call-to-actions? To help you we’ve collected the best examples from our customers from the last week. See what they are good at, and well, borrow! Really. Steal how these marketers find a theme

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Can You Guess What Social Media Mavens Crave in 2014? (Hint: YOU)


Some weeks ago I walked into the hotel lobby in my conference guise to pick up my name tag. It was in San Diego. “Hey Zuuuzi!!” Ian Cleary greeted me from afar. He is the founder of Razorsocial.com. We knew each other online as he wrote about our tool on his blog several times. He told me


11 Ways To Delight Your Customers AND Keep Your Mind Sound


Yeah, yeah. The gurus tell you to love your customers. But sometimes customers aren’t so lovable. They’re lazy. Impatient. And they bother you with questions that are answered on your website. Are they stupid? When listening to complaints and silly questions it’s hard to keep your cool and your sanity. I know that! In our


How to Use Facebook Insights to Win Business?


Wow, ten more Likes! And someone both commented and shared your post! These are the small successes of a social media manager… Another piece of happiness. But don’t let the shiny numbers fool you. They are only superficial and there is much more out there. One aspect of Facebook for businesses that is particularly helpful


Do These 13 Silly Mistakes Make Your Facebook Contest a Miserable Failure?


Close your eyes, and picture this. Your contest was a huge success! The winners have already received their prizes, leads are in your CRM. All done. Your email marketer colleague is nodding appreciatively. The ads colleague has a content smile on his face for the nice conversion numbers. Your boss is happy for the money


15 Pro Hacks: Social Media Success Without Sucking Away Your Time

Antavo shortcuts

For some reason, the word “shortcut” gets a bad rap in business. It is depicted as cheap, easy, and sometimes, downright lazy. But what about the shortcut that got you to a client dinner on time, helped make an impactful presentation, or gave you more time to focus on engaging? These shortcuts are a way


10 Facebook Status Ideas Guaranteed to Get Comments, Likes, and Shares


Do you have a Facebook page that’s struggling to take off? Does it feel like a ghost town? Is maintaining a Facebook page starting to feel like a waste of time? It’s not like you haven’t tried. You’ve followed all the advice you could find. From posting regularly to running competitions and even advertising on


5 Simple Steps to a Social Media Budget That Will Win Your Boss Over


The time has come. You do social media… You have some thousands of fans on Facebook and Twitter already. But to effectively scale your efforts you need a social media budget. You have the ideas and a realistic strategy. Now you need a budget for advertising and for purchasing some tools that are going to make